What is v0?
v0 is an AI application builder from Vercel that helps users create full-stack web apps through a prompt-based interface. It can generate working applications, refine designs through visual controls, connect projects to databases and APIs, and publish finished sites on Vercel. Users can begin with a written request or adapt templates for landing pages, dashboards, components, apps, and games.
The service supports both design and development work. Its agent can plan a project, organize tasks, and produce code, while Design Mode provides a visual way to adjust the result. Projects can also be connected to GitHub so generated code can be pushed to an existing repository.
Key Features
- Prompt-based app creation: Generates functional web applications from natural-language instructions and supports iterative changes through chat.
- Visual design controls: Design Mode allows users to adjust interface details while viewing the application in a live preview.
- GitHub synchronization: Connects projects to GitHub and can push generated code directly to a repository.
- Vercel deployment: Publishes applications to Vercel through a one-click production deployment workflow.
- Templates and design systems: Provides reusable components and full-page templates, plus controls for defining project colors, typography, and styles.
- Agent-led development: Plans work, creates tasks, and can connect applications to databases, tools, and APIs during the build process.
Use Cases
- Creating landing pages, dashboards, contact forms, calculators, and other web interfaces from prompts.
- Prototyping full-stack product ideas before committing to a manual development process.
- Generating components or starter applications and transferring the code to GitHub.
- Building and editing mobile-friendly websites from the web interface or iOS app.
Pricing
v0 uses a freemium model. The Free plan costs $0 per month, includes one-time credits for new users, and has a seven-message daily limit. Plus costs $30 per user per month and includes monthly and daily credits, access to all models, team collaboration, and additional credit purchases. Business costs $100 per user per month and adds training opt-out by default. Enterprise pricing is custom and includes controls such as SAML SSO, role-based access, support SLAs, and a commitment that customer data is not used for training. Usage is also measured through model-specific token rates. Listed prices are in USD before applicable taxes.
Who Is It For?
v0 is intended for developers, designers, product teams, students, founders, and other users who want to create and publish web applications with AI assistance. It can support quick prototypes as well as production projects that need source control, collaboration, design systems, and managed deployment.
