What is Hailuo AI?
Hailuo AI is a browser-based creative platform from MiniMax for generating videos and images with AI. It accepts written descriptions and photo references, allowing creators to turn an idea or existing visual into new media. The site also includes specialized tools for memes, advertisements, visual transformations, and social content.
Its video workspace features models including MiniMax H3 and Wan 3.0. The displayed controls let users select reference material and configure properties such as resolution, duration, and aspect ratio before starting a generation. Hailuo AI also publishes tutorials covering projects and creative workflows.
Key Features
- Text-to-video generation: Users can describe a scene, subject, lighting, and camera behavior in a prompt to produce a video.
- Reference-guided creation: Images and other references can guide generated content, with the H3 interface displaying support for multiple reference inputs.
- Video output controls: Available settings shown on the site include 2K output, five-second clips, and aspect ratios such as 21:9.
- AI image creation: A dedicated image workspace supports generating visuals for creative projects and online content.
- Specialized creative tools: The platform lists tools for memes, advertisements, pet images, style changes, cinematic framing, ASMR content, and other visual formats.
- Tutorials and workflows: H3 learning materials help users explore practical generation and editing techniques.
Use Cases
- Produce short concept videos from written scene descriptions.
- Animate or reinterpret ideas using photos as visual references.
- Create images, memes, and promotional visuals for social channels.
- Test different styles, framing choices, and output formats for creative projects.
Pricing
Hailuo AI uses a freemium model. The homepage advertises plans starting at $9.99 per month, labels some creative tools as free, and offers free credits to new users. Current plan limits, credit requirements, and subscription details are available on the official site.
Who Is It For?
Hailuo AI is intended for content creators, social media teams, marketers, designers, and other users who want to produce short AI videos or images from prompts and reference material. Its templates and focused tools may also suit casual creators experimenting with memes, visual effects, and different content styles.
