What is remove.bg?
remove.bg is an AI-based image background removal and generation tool from Canva Austria GmbH. It detects the main subject in an uploaded image and removes the surrounding background, producing a transparent image or a composition with a replacement backdrop. It supports photos of people, products, animals, cars, and graphics.
The service can be used through its website, mobile app, desktop tools, API, and plugins. Canva has announced that remove.bg's background removal will move to Canva and that the standalone website is scheduled to close on December 1, 2026 at 9:00 a.m. CET.
Key Features
- Automatic background removal: Identifies and isolates the subject of an image without requiring manual pixel selection.
- Transparent and replacement backgrounds: Exports images with transparent backgrounds and can place subjects on white or custom backdrops.
- AI background generation: Creates custom image backgrounds without requiring users to write a text prompt.
- Bulk image processing: Processes multiple files for workflows involving product catalogs, listings, campaigns, or large photo collections.
- API and integrations: Adds background removal to development and creative workflows through an API and integrations with tools including Photoshop, Figma, and Zapier.
- Cross-platform access: Offers a web interface, an Android app, Photoshop support, and tools for Windows, macOS, and Linux.
Use Cases
- Preparing product photos with white or transparent backgrounds for online stores.
- Creating headshots, marketing graphics, logos, presentations, and social media assets.
- Processing vehicle images for dealership and marketplace listings.
- Automating background removal inside applications or high-volume media workflows.
Pricing
remove.bg follows a freemium model. The pricing page describes free basics, one trial credit for AI edits, and HD testing at no cost. Paid options are available for expanded use, while API pricing is directed to Leonardo.ai. Enterprise solutions begin at 100,000 images per year and require contacting the company. Current pricing details are available on the official site.
Who Is It For?
remove.bg is intended for individuals, photographers, marketers, developers, ecommerce teams, media organizations, car dealerships, and enterprises that need to isolate image subjects or replace backgrounds. It is particularly relevant for users handling repeated edits or integrating background removal into an existing production workflow.
